Which trademark should I protect?
From the information you provided, you have:
A brand name
A logo
A version of your logo image that includes your brand name.
Based on this, we suggest starting off by protecting your logo that incorporates your brand name. This is a good thing to protect because once protected:
It gives you full ownership of that logo
It puts your claim to rights in both the logo and your brand name of the official record
Gives you the tight to sop others from using any logo or brand name that would be confused with your logo / brand name combination.
You can protect your logo by:
Choosing “Logo / Image” as the type of trademark you want to protect
Uploading the logo that includes your brand name
Checking in the box below the upload box to ensure that the correct logo has been uploaded.